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- Westmed
- Feb 7, 2025
- 0 Comments
Position: Marketing Executive
Location: Westlands Medical Centre, Nairobi, Kenya
About Us:
Westlands Medical Centre is a trusted healthcare provider offering a wide range of medical services, including optical care, dental services, and pharmaceutical solutions through Priority Chemist and DawaSASA. We are committed to enhancing the well-being of our community with quality healthcare solutions.
We are seeking a dynamic Sales and Marketing Officer to drive growth and brand visibility for our services.
Key Responsibilities:
- Develop and execute comprehensive marketing strategies for the Medical Centre, Priority Chemist, and DawaSASA.
- Promote healthcare services, including eye care, dental care, and pharmaceutical products, to increase patient engagement and service utilization.
- Manage and analyze marketing campaigns across social media and other digital platforms.
- Build and maintain relationships with clients, healthcare partners, and stakeholders.
- Conduct market research to identify trends and improve marketing strategies.
- Organize and manage promotional events, health camps, and awareness campaigns.
- Ensure brand consistency and visibility in marketing materials and communications.
- Collaborate with clinical and administrative teams to align marketing efforts with operational goals.
- Maintain compliance with the Data Protection Act and other industry regulations.
- Prepare and present reports on marketing performance.
Requirements:
- Bachelor’s degree in Business Management, Marketing, or a related field.
- At least three (3) years of experience as a marketer, preferably in a healthcare setting.
- Extensive knowledge of marketing strategies, channels, and branding.
- Exceptional leadership, communication, and interpersonal skills.
- Strong time management and organizational abilities.
- Experience with digital marketing tools, analytics, and platforms.
- Proficiency in content creation and campaign management.
Application Information:
Send your Cover Letter and Updated CV to info@westmedical.co.ke.